The Podcast Profits Unleashed Podcast

Goal Setting - Last Quarter of 2024

Welcome back to another inspiring episode of Podcast Profits Unleashed with your host, Karen Roberts. As we enter the final quarter of 2024, the pressure is on to finish the year strong. But it’s not too late to set powerful, intentional goals that could make these last few months your most productive and profitable yet.
In this episode, Karen shares a personal story of how goal setting transformed her business, launching her podcast in 2020 during a time of uncertainty and self-doubt. She reveals the exact formula she used to turn her scattered ideas into focused, actionable plans and how you can apply these strategies to achieve your own goals in the last quarter of 2024.
Key Takeaways:
Clarity of Purpose: Karen emphasizes the importance of having a clear vision for what you want to achieve. It’s not just about setting vague goals but identifying specific, measurable outcomes that will drive your success.
Break Down the Big Picture: Feeling overwhelmed by your goals? Karen advises breaking them down into manageable tasks. By focusing on one step at a time, you can make consistent progress without feeling paralyzed by the bigger picture.
Accountability is Key: Whether it’s a mentor, a peer, or a weekly commitment like Karen’s radio show, having someone or something to hold you accountable can make all the difference in sticking to your goals.
Track and Adjust: Goal setting isn’t about rigidity. Regularly tracking your progress and being willing to adjust your approach when needed is essential for staying on the path to success.
Overcoming Limiting Beliefs: Don’t let the calendar dictate your potential. Karen challenges the belief that it’s too late in the year to make significant progress. With focused effort, you can achieve more in these last few months than you might have thought possible.
Action Steps:
Write down your top three goals for Q4 2024.
Break those goals into actionable steps.
Find an accountability partner to keep you on track.
Schedule weekly check-ins to review and adjust your progress.
Don’t let the year slip away. Set your goals now, and let’s make the last quarter of 2024 a game-changer for your business!
For those looking to launch a podcast, Karen offers a complimentary podcast strategy call to help you get started. Visit PodcastProfitsUnleashed.com/appointment  to book your session today. Let’s finish 2024 with a bang!

Overcoming Fear, Effective Networking, and Achieving Ridiculous Goals

Special Guest Steve Sims
https://simsdistillery.com/
 
In this episode, host Karen Roberts chats with Steve Sims about the power of focus and mindset in achieving success. Steve underscores that your perspective shapes your reality. By concentrating on positive stories and opportunities, rather than negative news, you start noticing more chances for growth and innovation. This mindset shift, comparable to suddenly noticing yellow cars everywhere once you start looking for them, enables entrepreneurs and podcasters to thrive even amidst chaos, such as during the COVID-19 pandemic.
 
Steve highlights how many people saw COVID-19 as an opportunity to innovate, pivot their businesses, deepen family connections, and work on personal projects. Those who adapted and focused on possibilities found ways to prosper. For entrepreneurs, developing this mindset is crucial. Fear of rejection or failure is natural, but how you respond to it determines your success. Rather than letting fear paralyze you, using it as motivation to learn, grow, and push forward transforms these fears into strengths.
 
Building resilience is key. Practicing small interactions and gradually building confidence helps you handle rejection better. Each conversation, pitch, or attempt is an opportunity to learn and improve. The more you put yourself out there, the more you realize that a "no" is just a step towards the next "yes." Embracing a growth mindset, where challenges are seen as opportunities to learn, makes you more resilient and better positioned to seize new opportunities.
 
Steve also discusses the importance of curiosity and dissatisfaction with the status quo as driving forces for change. Physically stepping out of your usual environment can help you assess your happiness and areas of aggravation, which can be catalysts for change. Surrounding yourself with supportive and challenging people is vital. If your current circle doesn’t understand or support your ambitions, it might be time to find a new group.
 
Steve shares an anecdote about a marketing strategy at Tabasco, where making the bottle’s hole bigger significantly increased sales. This story illustrates the value of playful innovation over rigid effort. He emphasizes maintaining a playful, childlike approach to challenges, suggesting that "playing" with problems rather than fighting them leads to innovative solutions and sustained energy. Examples from notable figures like Arnold Schwarzenegger and Elon Musk demonstrate how gamifying challenges can lead to breakthroughs.
 
Effective communication is another crucial aspect discussed. Despite living in a highly connected world, true communication is deteriorating. Steve likens it to a muscle that needs regular exercise. Engaging in small conversations regularly can make you more comfortable with larger, more critical conversations. He shares a story about a Silicon Valley tycoon who practices handling rejection by asking for discounts on mundane things, thus becoming desensitized to hearing "no," which helps in high-stakes business situations.
 
The episode also touches on how COVID-19 was a time of great productivity and financial success for Steve because he focused on opportunities rather than obstacles. The pandemic revealed the illusory nature of job security, prompting many to reevaluate their careers. Steve offers tips for those feeling stuck: assess your dissatisfaction with your current situation from a new perspective; surround yourself with people who challenge and support your aspirations; recognize the value of time and act promptly on opportunities; and maintain a childlike curiosity and willingness to explore.
 
Throughout the conversation, Steve emphasizes the importance of taking immediate action towards your goals. He closes by inviting listeners to his event in London, a one-day intensive session on branding, marketing, and positioning to help disrupt and stand out in their respective fields. He also promotes his books, "Bluefishing: The Art of Making Things Happen" and "Go For Stupid: The Art of Achieving Ridiculous Goals," encouraging listeners to maintain youthful curiosity and take bold actions in their endeavors.
 
The episode concludes with Karen expressing gratitude for the engaging conversation and promoting Steve’s resources. This episode is a compelling blend of personal anecdotes, practical advice, and motivational insights designed to help listeners cultivate a success-oriented mindset and take decisive action towards their goals.
 
 
 

Imposter Syndrome

In this episode of Podcast Profits Unleashed, host Karen Roberts delves into the pervasive challenge of imposter syndrome, particularly as it relates to launching a podcast. Karen shares her personal journey, recounting her transition from the fitness industry to podcasting, and how she grappled with self-doubt and fear. She vividly describes her early experiences, such as the anxiety she felt before her first public speaking engagement, highlighting the universal nature of these feelings even among successful individuals.
Karen emphasizes that imposter syndrome is a common hurdle that can hold many back from realizing their potential. She offers actionable advice on how to overcome this obstacle, starting with acknowledging and accepting those feelings of doubt. Karen explains that imposter syndrome is not unique and that even the most successful podcasters have faced it. The key, she suggests, is to continue taking action despite these feelings, which will gradually transform fear into confidence.
Karen introduces a step-by-step process to confront imposter syndrome: acknowledging your feelings, reframing negative thoughts, celebrating achievements, seeking support, and practicing self-compassion. She stresses the importance of recognizing your worth, sharing your wins, and surrounding yourself with a supportive community. Moreover, Karen underscores the significance of persistence and practice in podcasting, encouraging listeners to take imperfect action rather than waiting for perfection.
She also shares valuable insights into the stages of podcasting competence, from initial unconscious incompetence to eventually reaching a level where podcasting becomes second nature. Karen’s personal experiences and practical advice serve as a powerful reminder that self-doubt should not deter you from pursuing your goals. She invites listeners to take the first step towards launching their own podcasts, offering resources and support to help them succeed. This episode is a motivational guide for anyone looking to break free from the limitations of imposter syndrome and confidently share their voice with the world.
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Understanding Relationships: Navigating Gender Dynamics and Communication

Special Guest Andre Paradis
 
In this episode of Podcast Profits Unleashed, Karen Roberts introduces Andre Paradis, a relationship coach renowned for his deep insights into building healthy, enduring relationships. Andre's journey into this field began early, driven by childhood experiences of feeling like an outsider and a keen interest in understanding human behavior. His involvement in personal and business development workshops further fueled his curiosity, culminating in a transformative moment during a workshop focused on comprehending women, which challenged his preconceptions and ignited a profound exploration into the dynamics between men and women.
Throughout the discussion, Andre delves into the significant impact of societal shifts in gender roles on modern relationships. He emphasizes the importance of decoding these dynamics, advocating for a nuanced understanding that transcends gender and sexual orientation boundaries.
Andre outlines his approach to relationship coaching, emphasizing the identification and avoidance of detrimental relationship patterns. He draws a distinction between "boys" and mature men in relationships, highlighting the necessity for individuals to unpack their past experiences and childhood traumas to develop healthier relationship skills.
A central theme of the conversation revolves around common misunderstandings between men and women in dating and relationship maintenance. Andre underscores the critical role of clear communication and mutual comprehension, likening the process to learning ballroom dancing—initially awkward but improving with practice and empathy.
Practical strategies are a cornerstone of Andre's coaching philosophy, illustrated by the "pancake plate" analogy that illustrates how unresolved small issues can snowball into larger conflicts over time. He stresses the imperative of fostering clear, respectful communication to prevent misunderstandings and nurture stronger emotional connections.
Addressing societal expectations, Andre discusses the challenges faced by women in balancing masculine and feminine energies, both in professional settings and personal relationships. He advocates for embracing natural differences rather than striving for strict equality, positing that this approach cultivates healthier, more enduring relationships.
In summary, Andre Paradis offers a comprehensive blend of psychological insights and practical strategies aimed at empowering individuals to cultivate more harmonious and fulfilling relationships. His holistic approach underscores the transformative power of understanding gender differences and fostering effective communication as essential components of building successful long-term relationships.
 
 

Unlocking Passive Profit Potential: Empowering Female Entrepreneurs

Unlocking Passive Profit Potential: Empowering Female Entrepreneurs
 
Special Guest Karen Davies - CLICK HERE
 
Welcome to the "Podcast ProfitsUnleashed" podcast, where today we delve into the world of digital entrepreneurship and uncover strategies to maximize profits. I'm your host, Karen Roberts, and today I'm joined by the incredible Karen Davies, a passive profit mentor empowering female entrepreneurs to create impact, influence, and income through online courses.
 
In this episode, Karen Davies shares her journey from graphic designer to online course creator and the pivotal moments that led her to transition her business focus. The onset of the 2020 lockdown highlighted the necessity of diversifying income streams, prompting Karen to delve deeper into the digital realm. Through her own experiences, she realized the power of packaging knowledge into digital products for long-term sustainability.
 
Karen emphasizes the importance of embracing the digital space, particularly for service providers, to build resilient and flexible businesses. By leveraging her five-step framework and extensive free resources, she guides aspiring entrepreneurs through the process of overcoming tech overwhelm and bringing their ideas to life in the online sphere.
 
Furthermore, Karen sheds light on the critical role of self-care, especially for women navigating the challenges of perimenopause and entrepreneurship. By prioritizing mental and physical well-being, entrepreneurs can enhance their creativity and productivity, ultimately leading to a more fulfilling business journey.
 
For listeners eager to explore the world of digital entrepreneurship, Karen offers access to the Digital Creators Hub—a repository of free resources, guides, and templates designed to kickstart their digital journey. Visit The Creators Hub to access these invaluable resources and embark on your digital adventure today.
 
Thank you for tuning in to the "Podcast ProfitsUnleashed" podcast. Join us next week for more insights and inspiration to unlock the full potential of your podcasting journey. Until then, keep innovating and maximizing your podcast profits!
 

Unlocking Peak Performance: A Guide to Success

Special Guest Hilary DeCesare - https://www.instagram.com/hilarydecesare/
In this episode, Hillary DeCesare, a neuro performance master coach, shares her journey from the corporate world to becoming an expert in helping midlifers relaunch their lives for success. With her 3HQ framework focusing on the head, heart, and highest self, Hillary emphasizes the importance of aligning personal desires with actions and dispels misconceptions around the law of attraction. 
Host Karen Roberts also shares her experiences with the law of attraction and its practical impact on her life decisions and business ventures. Hillary introduces her "tune in" process, a simple four-step method to tap into success on demand, and concludes with the reminder that relaunches are inevitable in life but can be navigated successfully with the right mindset and tools.
Listeners are encouraged to apply these principles in their own lives and access resources provided by Hillary DeCesare for further support and accountability, ultimately empowering them to embrace transformation and achieve success on their terms.

Knowing Vs Doing

In today's episode, we delve into the critical distinction between knowing and doing, a topic that resonates deeply with many entrepreneurs and podcasters. As your host, Karen Roberts, my mission is to help coaches and experts design, create, launch, and grow their podcasts into powerful sales tools. Today’s discussion is about bridging the gap between what we know we should do and what we actually do.
When I launched my podcast, despite knowing all the right strategies, my business wasn't growing as fast as I had hoped. I realized that while I was busy behind the scenes, I wasn’t being visible enough. This realization led me to examine why I wasn’t taking the actions I knew I needed to take.
Reflecting on my journey in the online space since 2017, starting as a coach for an online education company, I learned that the strategies for growing a business online are remarkably consistent. Whether you’re selling high-ticket affiliate programs, helping network marketers, or growing a podcast, the fundamental steps remain the same: grow your audience daily, build influence within that audience, and make offers regularly. Yet, knowing these steps is different from doing them consistently.
The conscious mind, where our ideas and critical thinking reside, is different from the unconscious mind, which drives our habitual actions and behaviors. Often, we know what to do, but our unconscious mind, driven by past experiences and ingrained habits, can hold us back. This dichotomy is why people frequently find themselves not taking the necessary actions to achieve their goals.
For me, learning to get out of my own way marked a significant shift. Many clients face the same challenge—they are aware that they’re not staying visible or taking the right actions but struggle to change this pattern. Recognizing this is the first step; accepting it is the second. The crucial third step is finding ways to shift behavior and mindset to allow for consistent action.
Being present and conscious in the moment is essential. It’s not about being in a meditative state but rather about being fully engaged in the now. This focus allows for better productivity. When we feel good about taking action, we are more likely to follow through. Conversely, negative feelings can lead to procrastination and avoidance.
Practical steps involve daily actions like growing your audience on platforms like LinkedIn or Facebook, sharing content, and making offers. For example, I send out 15 connection requests daily on LinkedIn, share video snippets of my podcast, and consistently post testimonials or reviews. These actions are simple yet often avoided due to overthinking or distractions.
The conscious mind helps us plan, but the unconscious mind—where habits and beliefs reside—often dictates our actions. Our beliefs, shaped by repetitive thoughts and past experiences, can either support or hinder our progress. This unconscious programming is why change can be difficult.
We experience thousands of thoughts daily, many of which are repetitive. These thoughts can create a program that runs in the background, influencing our actions and decisions. Becoming aware of this programming is crucial for making changes.
The unconscious mind, which operates our basic life functions, also influences our decision-making and actions. Trusting this system for essential functions like breathing, we should also trust it to guide our business actions. To do this effectively, we must plan our actions consciously and then find ways to unthink—engage in activities that get us out of our heads and into a positive state, ready to take action.
Balancing thinking, unthinking, and taking action can lead to consistent results. Fear of judgment often holds us back, but remember, people are not as focused on us as we think—they are scrolling through their feeds. Consistency is key; over time, your target audience will notice and engage.
Taking an hour each day to focus on visibility and action is manageable for everyone. If you feel overwhelmed, seek support. Our team can help you create content assets from your podcast, so you have ready-made materials to post.
In conclusion, to grow your business and podcast, you need to be seen and heard consistently. Trust the process, do the work, and you will see results. I hope this episode has been insightful. Join us next week when I’ll be speaking with the wonderful Hilary DeCesare. Until then, keep taking action and stay visible.
If you would like to book a Podcast Strategy call https://podcastprofitsunleashed.com/appointment 

Uncovering Hidden Revenue: The Power of YouTube and Email Marketing

Special Guest Dan Bagniuk - hiddenprofits.io 
 
In this episode of the podcast, host Karen Roberts interviews Dan Bagnuk, founder of hiddenprofits.io, who specializes in creating new acquisition and sales channels for seven to eight figure brands. They delve into the fusion of YouTube and email marketing to maximize sales potential.
 
Dan shares his journey from copywriting to founding his agency, emphasizing the untapped potential in email marketing. He highlights the importance of focusing not only on lead generation but also on the often neglected back end of sales.
 
Through a compelling case study, Dan illustrates how strategic email campaigns can lead to substantial revenue growth, even with a dormant email list. Compliance and re-engagement sequences are essential components of his approach, ensuring effective communication despite challenges like Gmail's stringent rules.
 
The conversation expands to the role of YouTube in building trust and credibility. Dan argues that long-form content, whether on YouTube or podcasts, allows coaches and experts to showcase their authenticity and expertise, setting them apart in a saturated market.
 
Karen and Dan emphasize the synergy between long-term content strategies and email marketing, debunking the misconception that these approaches yield slow results. By combining YouTube visibility with targeted email campaigns, businesses can expedite sales and foster stronger customer relationships.
 
Listeners are encouraged to embrace these strategies for sustainable growth, understanding that investing in long-term brand building pays dividends in the competitive landscape of online coaching and consulting.
Tune in to uncover the hidden revenue potential of YouTube and email marketing, and learn how to transform your business into a sales powerhouse.
 
If you’re a coach who wants to explore podcasting as a way to drive your business get your FREE blueprint https://podcastprofitsunleashed.com/free 
 

Podcast Guesting - Show Up and Shine!

Welcome to another enlightening episode of the Podcast Profits Unleashed Podcast on  If you're a coach, consultant, therapist, or healer with an online program looking to grow your business through the power of podcasting, you’re in the right place. Visit podcastprofitsunleashed.com/free  to discover how you can turn your podcast into a sales machine while having fun in the process.
In today’s episode, Karen Roberts, an expert in helping coaches and consultants design, create, launch, and grow their podcasts, shifts focus from hosting to guest appearances. If you’ve ever felt nervous or uncertain about guesting on podcasts, this episode is packed with valuable insights to help you show up and shine.
Karen shares her own experience of transitioning from a confident host to a nervous guest, emphasizing that feeling out of your comfort zone is normal and can be overcome with the right approach. She highlights the importance of crafting a concise and impactful bio that succinctly states who you help and the end results you deliver. Avoid lengthy resumes and focus on what truly matters to the listeners. For example, "Karen helps coaches and experts design, create, launch, and grow their podcasts to turn them into sales machines."
The power of storytelling is a major theme in this episode. Information alone doesn't engage; stories do. Karen breaks down the elements of a compelling story, starting with setting the scene by describing the moment when you realized something needed to change. Including sensory details draws listeners in. She also emphasizes the importance of emotional engagement by sharing how you felt physically and emotionally to create a connection with your audience. Highlighting what you did to overcome challenges and how it led to your current success is crucial for demonstrating transformation.
Authenticity and vulnerability are key, and Karen shares her own vulnerable moment of realizing her business model needed a change when several hosts left her podcast network. This honesty fosters trust and relatability. She advises structuring your story with bullet points for your key stories and tying them back to your core message, regardless of the questions asked. This ensures you cover all essential points to convert listeners into leads.
When prompted about where listeners can find more information, Karen suggests avoiding overwhelming them with multiple links. Instead, offer a single, immersive call to action that lets them experience your value, such as a free workshop or a power hour session.
Karen also shares her personal transformation story, recounting how she hit a low point in her business, sought a coach, aligned her branding, and transformed her podcast strategy. This journey highlights the importance of alignment, clear messaging, and stepping out of comfort zones to achieve growth.
Join us next week for an exciting conversation with Dan Bagniuk, an expert in creating new acquisition sales channels for seven to eight-figure brands. We’ll dive into uncovering hidden revenue and the power of YouTube and email marketing. Don’t miss out—hit the subscribe button. Thank you for listening to today’s episode of the Podcast Profits Unleashed Podcast. 
Want to book a Power Hour for just £99 to walk you through the complete process? https://podcastprofitsunleashed.com/podcast-prep 

Mastering Podcasting for Influence and Revenue

Special Guest Adam ‘Triple A’ Adams
 
In this episode, Adam shares invaluable insights and strategies for leveraging podcasts to build influence and generate revenue. From handling podcast link requests to nurturing audience relationships, Adam provides actionable advice for podcasters and business owners alike.
 
Adam begins by discussing the challenge of managing podcast link requests efficiently. He emphasizes the importance of personalized interaction over simply dropping links in chats, highlighting the role of his virtual assistant in crafting engaging responses. By offering multiple delivery options and nurturing connections, Adam maximizes engagement and builds trust with his audience.
 
Drawing on his experience, Adam delves into the three pillars of influence: thought leadership, social media presence, and face-to-face interaction. He underscores the equal importance of these pillars, likening them to the legs of a stool essential for stability and growth. Through strategic utilization of these pillars, podcasters can expand their reach and impact.
 
Adam dispels the myth that listener numbers determine podcasting success, emphasizing the significance of effective marketing and relationship-building. He shares how strategic podcasting can lead to significant revenue, regardless of listener count. By focusing on building trust and delivering value, podcasters can achieve tangible results and grow their businesses.
 
Throughout the episode, Adam addresses common concerns around podcasting, including overwhelm and uncertainty. He encourages listeners to begin with the end in mind and adopt a strategic approach to podcasting. By leveraging podcasts as tools for growth and influence, podcasters can unlock their full potential and achieve impactful results.
 
As the episode concludes, Adam offers actionable advice for listeners, urging them to implement learned strategies immediately. He invites listeners to visit growyourshow.com for collaboration opportunities and to tune in to his podcast on podcasting for further guidance and inspiration.
 
With practical tips and expert insights, this episode equips listeners with the tools they need to master podcasting, build influence, and generate revenue. Adam's expertise and guidance pave the way for podcasters to elevate their craft and achieve their goals in the ever-evolving landscape of podcasting.