Tuesday Aug 22, 2023
From Leads to Sales: Mastering YT Advertising and Business Challenges
Host Karen Roberts - https://karenrobertscoaching.com
Special Guest Marcus Svedin
Welcome to The Coffee with Karen podcast! Get ready for an enlightening and inspiring episode as we dive into the world of YouTube ads and entrepreneurship with our special guest, Marcus Svedina, a YouTube ads specialist and co-founder of Titan Marketer. In this episode (Episode 184), Marcus shares his incredible journey from being an industrial electrician to venturing into advertising after a knee injury. Alongside his partner Ben, Marcus has helped over 500 business owners add six to seven figures to their businesses through the power of YouTube ads.
Join us as Marcus opens up about the challenges they faced when starting their own business, including a significant income drop and the temptation to give up. Discover how they persevered, burning all bridges and continuing to pursue their entrepreneurial dreams. Marcus reflects on the rollercoaster of emotions, the late nights, and the sacrifices made to turn their business around. You'll be inspired by their resilience and determination in the face of adversity.
The conversation takes an exciting turn as Marcus compares YouTube advertising to Facebook advertising, highlighting the superior targeting capabilities and untapped potential of YouTube. Learn how YouTube ads allow for precise targeting based on user behavior, interests, and search terms, providing a unique opportunity to reach the right audience. Discover the quality of traffic on YouTube, where users actively seek answers and solutions, making your ads more authentic and relatable to viewers hungry for authenticity and truth. You'll be relieved to hear that professional-looking ads are not necessary – being genuine is what truly matters.
But that's not all! The hosts of The Coffee with Karen podcast also share their personal experiences with creating YouTube ads, including a story of a simple ad that generated six figures in just two months. They debunk misconceptions and fears surrounding YouTube ads, encouraging you to overcome the fear of being on camera and highlighting the importance of authenticity in your content. Learn how to create effective YouTube ad campaigns, optimize your sales process, and convert traffic into leads through their coaching approach. Discover their profitable sales funnel, where they run YouTube traffic to a landing page offering training on YouTube ads, and convert interested viewers into valuable clients.
In addition to the YouTube ads discussion, this episode also delves into the often-overlooked importance of understanding the sales process. The hosts stress the necessity for business owners to learn sales and how it can positively impact their success. Gain valuable insights into dealing with objections, the significance of pricing, and the role of self-valuation. They recommend two impactful books that have helped them increase profitability and provide practical advice for applying the knowledge to your own sales efforts.
Overall, this episode of The Coffee with Karen podcast is a goldmine of knowledge, inspiration, and actionable tips for entrepreneurs, marketers, and professionals in the helping industry. Tune in to learn from Marcus Svedina, a YouTube ads specialist, as he shares his journey, the power of YouTube advertising, and the rewards of embracing new opportunities. Gain insights from the hosts' experiences, overcome your fears, and unlock the potential of YouTube ads and the sales process. Get ready to take your business to new heights!
You can connect with Marcus:
FB https://www.facebook.com/marcussvedinofficial
Linkedin https://www.linkedin.com/in/marcus-svedin-68405a126/
Instagram https://www.instagram.com/marcussvedinofficial/
Website https://titanmarketer.com/services/funnel/home/
Your Host Karen Roberts
At Mintwave Radio Station and the 'Raising Vibrations' podcast network on Podbean, we provide a comprehensive range of services to coaches, consultants, therapists, healers, and experts who want to share their message with a wider audience.
Our offerings include a complete podcast production service and an advanced AI-powered sales and marketing system that takes care of lead generation and nurturing for online course sales. We assist our clients in designing, creating, marketing, and selling their courses through various strategies such as educational funnels, podcast funnels, appointment funnels, sales pages, and membership areas.
Our "Done 4 you" service encompasses editing podcasts, optimizing sound quality by removing filler words, crafting engaging show notes, producing intros and outros, creating podcast ads and snippets for social media marketing, and helping our clients achieve their first 50,000 downloads.
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