SEO for Lead Generation Businesses

Special Guest: Brandon Lebowitz

Free gift: https://seooptimizers.com/gift

 

In this episode of Podcast Profits Unleashed, I sit down with Brandon Lebowitz, the founder of SEO Optimizers, to dive deep into how coaches, consultants, and entrepreneurs can harness the power of SEO to increase visibility, drive traffic, and convert leads into paying clients.

Brandon shares his journey into the world of SEO, starting in 2007, and breaks down why Google prioritizes trust, relevance, and high-quality content. We explore the importance of optimizing website text, structuring your content for search engines, and leveraging backlinks—a crucial factor in building credibility with Google.

He warns against the pitfalls of buying backlinks and instead provides ethical, organic strategies to build them through guest blogging, podcast interviews, and local directories. If you’re looking to boost your website’s ranking and get found by your dream clients, this episode is packed with practical insights!

Key Takeaways:

✅ SEO is essential for coaches & podcasters – Your audience needs to find you online!
✅ Google prioritizes trust & quality – Have clear contact info, privacy policies, and an optimized About page.
✅ Backlinks build credibility – Get them through interviews, guest blogs, and reputable directories.
✅ SEO isn’t just for websites – Using transcripts, optimized show notes, and backlinks can increase your podcast’s visibility in search engines.
✅ Avoid black-hat SEO tactics – Buying backlinks can do more harm than good!

If you’re struggling to get your podcast and coaching business in front of the right audience, this episode will give you actionable strategies to elevate your online presence and attract more leads.

 

In this solo episode of Podcast Profits Unleashed, I share one of the most powerful strategies coaches can use to magnetize their ideal clients—targeted storytelling. Podcasting is an incredible space to show up as your authentic self, but to truly connect with your audience, it’s not enough to just tell any story.

The key is to focus on a specific pain point that your dream client is struggling with—whether it’s imposter syndrome, pricing fears, or client retention challenges. When I craft stories that highlight these struggles and share real transformations—either from my own journey or my clients’ experiences—I create an emotional connection that makes listeners feel seen and understood. That’s what turns a passive listener into an engaged client.

Instead of just stating my expertise, I show my audience what’s possible. I tell stories like the time I undercharged for my services, felt stuck, and then shifted my mindset—resulting in higher rates and more aligned clients. These types of stories don’t just entertain; they provide a lifeline for listeners who are stuck in that same moment of struggle.

Key Takeaways:

✅ Pick one pain point – Focus on a real struggle your ideal client faces.
✅ Share a transformation story – Make it personal and relatable so listeners see themselves in your journey.
✅ End with a simple call to action – Offer the next logical step for listeners to work with you.

When storytelling is done right, it creates an instant bond. Your audience stops scrolling, starts listening, and sees YOU as the coach they need.

If you want help refining your podcast storytelling so it lands with impact and converts listeners into clients, book a Power Hour with me. I’ll help you craft and deliver stories that stick.

🎙 📌 Book a Power Hour: https://podcastprofitsunleashed.com/power-hour

Tune in now, and let’s turn your podcast into a client magnet!